I decided to simplify my logo for the IDI project because I had been told it was to starbucks and to create something more global that could be used for any coffee cup this was the design and the screen record of the process.
My concept is a design always starts with paper and pencil. I am Basically going to be showing the process of the design.
Technique & Approach:
technique will be edited still images with a path on them to give movement. I will also be using a screen record to show the process of the design in Photoshop, illustrator etc.
Mood Board:
Audio:
I will be using sound effects, no music here are some sample sounds I will be looking at.
pencil sound effect
keyboard sounds
sequence of events/ shot list :
starts with a close up of a hand doodling which then pans out to the doodle ripped out stuck on a wall, pan out from this to a work space with the drawing being refined. the drawing than appears on a computer screen which will be recorded then a pan in on logo and pan out to reveal coffee cup. then workspace fades in and your at the 1st frame and the coffee gets knocked over the work follow the coffee spill to the name.